The New

Standard of

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People gathered around a computer.

Hispanic/Latino

Progress

We are the premier strategic advising firm championing Latino/Hispanic leadership through evidence-based strategies, practical knowledge, and culturally grounded guidance. While rooted in the strengths and lived experiences of the Hispanic/Latino community, our inclusive approach fosters authentic professional and personal growth for all who seek to lead with cultural fluency and purpose.  

See How We Help:
Individuals
Organizations

About us

Unlocking
Authentic Potential

Everyone talks about hidden potential, but not enough about authentic potential. We believe that unlocking authentic potential means being the best version of yourself while being true to yourself.

About El Puente Institute
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For Individuals

Culture Drivers™:  Understanding the intersection between culture and leadership.

Most professional development courses or organizations use similar methods to teach their version of success. Instead, we lay a foundation of cultural understanding that reveals unique qualities that can either be leveraged or improved upon to ensure growth for professionals and community members.

Learn About Cultural Drivers™

Our Latest Courses

Take a look at the courses we offer to individuals wanting to improve their cultural
competency.

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Cultural Drivers™:
Introduction

Dive into the basics of each Cultural Driver™ and their influence on leadership. This course provides a foundational understanding of Hispanic/Latino Cultural Drivers™ and their intersection with culturally competent leadership.

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Cultural Drivers™:
Master Class

Take your cultural competency and leadership skills to the next level. This course is designed for seasoned leaders ready to transform cultural awareness into impactful leadership performance.

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FOR ORGANIZATIONS

Maximizing Team Collaboration and Efficiency Through Cultural Understanding

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We offer an array of culturally competent services to tap into authentic potential. When organizations understand what makes them unique, they can begin to appreciate the bridges that connect the people within them.

Our top Services

Workforce Development

Culturally Competent Leadership

Hispanic/Latino Recruitment and Retention

Full List of Services

Our Valued Clients

Our Latest Insights

August 11, 2025
RESEARCH
ARTICLE
PODCAST
“I care too much—I’ve heard it my whole life.”

Culturally grounded leadership is readiness. Latino leaders lead with cariño - care, trust, and connection, proving that cultural strengths are vital to the future of leadership.

August 6, 2025
RESEARCH
ARTICLE
PODCAST
“I don’t want to toot my own horn…”

Simpatía, a Latino cultural script valuing harmony and humility, can clash with workplaces that reward self-promotion. Naming this tension lets leaders share achievements authentically without losing

August 5, 2025
RESEARCH
ARTICLE
PODCAST
Connection is not a soft skill—it’s a cultural competency.

Latino cultural scripts like simpatía and personalismo value trust, warmth, and harmony. When workplaces honor connection alongside execution, Latino leaders and teams thrive.

Get In Touch

Ask us how we are helping thousands of Hispanics/Latinos excel.

Contact Us